Down, Ulster
Web design in Down built to win enquiries
Polished websites for Down's commuter towns, coastline and Mournes tourism.
What we do
Custom websites for Down businesses that need customers, not compliments
JF Web Development designs and builds bespoke, AI-enhanced websites for small and growing businesses. You deal directly with the person doing the work — from the first conversation through design, build, review and launch. Nothing is templated and nothing is handed to an unknown team.
Down covers two quite different markets. The Bangor and Newtownards corridor is commuter territory where customers expect the same standard of website they see from Belfast firms, and they will judge you against it within seconds. The Mournes and the coast, meanwhile, are selling to visitors who are comparing places to stay, eat and do things.
For home improvement and trades in particular, the enquiry is won with evidence: before-and-after photos, the areas you cover, how you quote, and what happens after the job. We give those a proper structure rather than a gallery with no explanation.
Towns we work with
Newry · Bangor · Newtownards · Downpatrick · Newcastle · Banbridge
Sectors we understand here
hospitality and tourism · retail · trades and home improvement · professional and health services
Why we are different
Most websites look fine. Very few actually sell.
Built, not assembled
Hand-built in clean, modern code — no page-builder bloat slowing your site down.
Written to convert
Structure, copy and calls to action are planned around the decision your customer is making.
Looked after
Every build includes a monthly care plan, so your site stays fast, secure and current.
We separate your services into pages a visitor can scan in seconds, name the towns you actually cover from Newry to Bangor, and use structured data so Google can associate you with the right area for local searches.
AI-enhanced websites
What AI can add to a Down website
AI is only worth adding where it saves you time or wins you work. On the sites we build, that usually means answering customers when you cannot, taking bookings while you are on a job, and keeping an eye on the site itself.
AI chatbot trained on your business
It answers real questions about your services, prices and availability, captures enquiries at 2am and hands you the details already gathered.
Booking that runs itself
Customers reserve calls or appointments straight from the site, synced to your calendar, with confirmations sent automatically.
AI-assisted monitoring
Your care plan uses automated checks to spot broken pages, slow performance and security issues before a customer ever does.
What is included
Every Down website includes
Planning your budget? Read our guide to website design costs in Ireland.
Packages
Choose the shape of your build
Starter One-Page
A sharp single-page site to get you online and looking established quickly.
Contact for price
Business Website
A multi-page site with everything needed to build trust and generate enquiries.
Contact for price
Business Plus
More pages, custom sections and deeper conversion features for established firms.
Contact for price
E-commerce Starter
A full online shop with products, checkout and secure payments.
Contact for price
Enterprise
A fully bespoke build with custom integrations, quoted after a discovery call.
Contact for price
Ongoing care
Why a website needs looking after
A website is software. Left alone it slowly gets slower, less secure and less accurate — and the business owner is usually the last to know. Every site we build includes a mandatory monthly care plan so that never happens to you.
Essential Care
€20.99 + VAT / month
Monitoring, security and update checks, unlimited minor edits.
Business Care
€29.99 + VAT / month
Adds hosting, monthly reporting, priority support. Most popular.
Pro Care
€35.99 + VAT / month
Enhanced security and SEO, enhanced reporting, highest priority.
Why trust us
One person accountable, start to finish
Down web design FAQs
Can you show our previous projects properly?
Yes. Case studies with before-and-after images and a short explanation of the problem and outcome consistently outperform plain galleries, so we build that structure in and keep it easy to add to.
How much does a website for a Down business cost?
Pricing depends on scope — the number of pages, whether you need an online shop, bookings or an AI chatbot, and how much content needs writing. After a short discovery call you get a written proposal with a fixed price, so there are no surprises later. Every website also includes a mandatory monthly care plan from €20.99 + VAT to keep it monitored, secure and up to date.
How long does a Down website take to build?
A focused one-page site is usually live within two weeks. Most multi-page business sites take three to five weeks, and online shops or booking systems take a little longer. The biggest factor is how quickly content, photos and feedback come back from your side — we give you a private preview link so you can review as we build.
Your Down business
Ready for a website that earns customer confidence?
Tell us about your business and what the website needs to achieve. You will get a clear next step and an honest, tailored price — no pressure and no jargon.